Spinlock

Spinlock are one of the UK's most innovative marine companies. They refer to themselves as the "rope handling experts" and their brilliantly engineered products have revolutionised the way yachtsmen all over the world deal with rope management on competitive yachts. Selling Ideas were asked to help launch their next generation PX product into the FMCG world of consummable deck gear. Florescent inks and real "in your face" facts were the dynamic combination.

 

 

 

 

 

 

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